Branding Your Business & How The Ugly Duck Can Help

Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean and how does Ugly Duck Printing Company help?

Ugly Duck Printing Company offers solutions to many crucial aspects of any small business.  Below are some key aspects we can provide.

Branding and How Ugly Duck Can Help

Branded Shirts & Apparel

Branded Shirts & Apparel

Branded gear creates a sense of unity and togetherness, which immediately boosts your companies culture. Every time your customers interact with an employee, it is an opportunity to establish your brand awareness…

Secondly, branded apparel also makes your employees much easier to identify.

Website and Online Presence

Website and Online Presence

Your website is the most important tool for marketing your brand. When you design your website: incorporate your voice, message, and personality into the content.

Profile pages for social media networks should be branded visually, and with your chosen voice for engagement.

Business Cards and Other Printed Materials

Business Cards & Other Printed Materials

As business cards are part of an introduction, they are important for making a favorable first impression. … Business cards can also enhance credibility, as they can create a sense of professionalism and legitimacy for your business.

Logo and Graphic design by ugly duck

Logo Design/Graphic Design

The most exciting (and arguably the most important piece) of the brand building process, is to create a brand logo and tagline for your company.

This logo will appear on everything that relates to your business. It will become your identity, calling card, and the visual recognition of your promise.


In the digital age, photography (and video content) are a must for good social media accounts. … In addition, social media can be a great recruiting tool for your company. And it can save your company money too. Companies that have a strong employer brand reduce hiring costs by 43%

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